What draws a person to stand at a battlefield, memorial or abandoned disaster site? Psychologists and tourism researchers identify multiple overlapping motives: a mixture of curiosity, learning, empathy, reflection, and even thrill. For many, dark sites offer a direct encounter with history. Seeing the actual place where an event occurred can make the past feel real. J. John Lennon observes that in visiting these sites, “we see not strangers, but often we see ourselves and perhaps what we might do in those circumstances”. The travel psychologist performing Auschwitz’s mass name reading, quoted by Robert Reid, said that a silent acknowledgement from a survivor made history more immediate for her. In other words, confronting the reality of suffering can deepen understanding and empathy.
Academic studies back this up. An international hospitality review (2021) distilled four main motivations: curiosity (“need to see to believe”), education/learning about history, personal connection (honoring ancestors or shared humanity), and the sheer existence of the site as meaningful. For example, someone may study the Holocaust in school and visit Auschwitz for education, while a family may visit Pearl Harbor to connect with a relative who fought there. For others, the draw is simply a serious, reflective experience outside ordinary tourism. As one guide writes, tragic events are “historical, cultural, and societal scars,” and seeing them in person doesn’t make one weird – it means acknowledging reality.
Other motives are more basic: morbid curiosity or fascination with death. People have always had an interest in the macabre, from Mark Twain writing about Pompeii to crowds at medieval executions. Modern media amplify this: TV dramas, movies, books and even social media feed interest in true-crime and historical horrors. The recent HBO series Chernobyl, for instance, spurred a 30–40% jump in Chernobyl tours. Travel shows like Dark Tourist (Netflix) and the internet’s appetite for shocking images can make these destinations seem compelling. Some visitors admit they feel a thrill or adrenaline by going to “dangerous” places or seeing ruins of calamity.
However, researchers emphasize that thrill is usually not the whole story. Philip Stone of the Institute for Dark Tourism Research notes that people often go seeking meaning, empathy or remembrance. Indeed, well-run memorial sites aim to make visitors reflective rather than entertained. As the National Geographic author argues: “The problem lies not with the choice of destination, but with the intention behind the choice”. Are we there to deepen our understanding or just for a social-media moment? Responsible travelers answer that question before they arrive.