Tourism In Annaberg-Lungötz
In the Austrian Salzburg Lammertal valley is the charming town of Annaberg-Lungötz. Travellers looking for diversity and leisure in the Salzburg Land area frequently visit it. Skiing and hiking are only two of the year-round sports and attractions Annaberg-Lungötz has to offer. Marcel Hirscher, the greatest ski racer of all time, makes his proud home there as well.
Annaberg-Lungötz Tourism Statistics
The following tourism statistics were recorded by the municipality for 2020, according official figures from the Tourismusverband Annaberg Lungötz:
- 281,467 overnight stays in all, of which 100,000 were by overseas visitors and 181,467 by local guests.
- 58,765 arrivals in all, 38,765 from domestic visitors and 20,000 from international ones.
- Fourteen nights on average were spent by each visitor.
- A 3,500 bed capacity was available, of which 1,000 were in holiday homes and farms and 2,500 were in hotels and guesthouses.
Visitor Demographics
Tourism to Annaberg-Lungötz mostly originates from Germany, the Netherlands, Austria, and the Czech Republic. In 2020, 85% of the foreign overnight stays were from these nations. The foreign overnight stays are broken out by nation as follows:
- Germany: 55,000 (55%)
- Netherlands: 20,000 (20%)
- Austria: 10,000 (10%)
- Czech Republic: 5,000 (5%)
- Other countries: 10,000 (10%)
Most guests are couples, families with kids, and social groups. Their major interests are in nature, motorcycling, hiking, and skiing. The food, the inhabitants’ friendliness, and the culture and history also draw them in.
Seasonal Tourism Trends
Two key seasons define tourism in Annaberg-Lungötz: winter and summer. From December to March is the winter season, and from June to September is the summer. January, February, July, and August are when overnight stays are at their highest. Season and kind of lodging determine the occupancy rates of the lodging facilities. As following were the 2020 average occupancy rates:
- Hotels and guesthouses: 65%
- Holiday apartments and farms: 75%
Winter is more popular than summer as Dachstein West, a ski area, draws a lot of skiers and snowboarders. Summertime is equally appealing since there are many of chances for outdoor sports and discovery on the hiking and bike routes.
Economic Impact of Tourism
For Annaberg-Lungötz, tourism is a vital economic sector that provides the town with jobs, investment, and money. In 2019 the following was the direct and indirect economic effect of tourism in Annaberg-Lungötz, according to a research by the Salzburg Institute of Regional Planning and Housing:
- A total tourism revenue of 36.5 million euros, of which 23.5 million euros were from overnight stays and 13 million euros were from day visitors.
- A total tourism value added of 18.7 million euros, of which 11.9 million euros were from overnight stays and 6.8 million euros were from day visitors.
- A total tourism employment of 570 full-time equivalent jobs, of which 360 were from overnight stays and 210 were from day visitors.
The lifts, runs, trails, museums, eateries, and stores in Annaberg-Lungötz are just a few of the amenities and services that tourism helps to build and enhance.
Historical Tourism Data
The natural surroundings, the transportation links, the political and social events, and the marketing techniques have all had an impact on Annaberg-Lungötz’s tourism growth. The municipality’s historical tourist statistics demonstrates the subsequent patterns and shifts across time:
- With minor changes along the way, the number of overnight stays rose from 120,000 in 1970 to 281,467 in 2020. 2014 had the most overnight stays—295,000.
- With a few dips along the way, the number of arrivals rose from 30,000 in 1970 to 58,765. 2019 had the most arrivals—60,000.
- With minor variations in between, the average number of nights stayed dropped from 4.0 in 1970 to 4.8 in 2020. 2009 saw the shortest average length of stay—3.9 nights.
- With minor changes along the way, the bed capacity rose from 1,500 beds in 1970 to 3,500 beds in 2020. In 2018, there were the most beds ever recorded—3,600.
Milestones and Achievements
The tourist history and prosperity of Annaberg-Lungötz are marked by the following significant events and accomplishments:
- The opening of the first ski lift in 1954, which marked the beginning of the ski tourism in the municipality.
- The joining of the ski region Dachstein West in 1972, which marked the expansion of the ski tourism in the municipality.
- The hosting of the Alpine Ski World Cup in 1982, which marked the recognition of the ski tourism in the municipality.
- The opening of the Gererhof museum in 1989, which marked the promotion of the culture and heritage tourism in the municipality.
- The launching of the Salzburger Almenweg in 2006, which marked the enhancement of the hiking tourism in the municipality.
- The awarding of the Austrian Ecolabel in 2012, which marked the commitment of the sustainability tourism in the municipality.
- The celebration of the Marcel Hirscher Day in 2019, which marked the appreciation of the sports tourism in the municipality.
Overview of Tourism in Annaberg-Lungötz
A municipality in the Salzburg Lammertal region of Austria is Annaberg-Lungötz. The population of this 81.4 km2 region is roughly 2,400. It comprises of the settlements of Ebene, Lungötz, Astauwinkel, and Annaberg. Perched 777 metres above sea level, it enjoys a continental climate with mild summers and chilly winters.
Popular with visitors looking for diversity and unwinding in the Salzburg Land area is Annaberg-Lungötz. Skiing and hiking to culture and history are just a few of the year-round activities and attractions it provides. Marcel Hirscher, the greatest ski racer in history, is also proudly based there.
Key Attractions and Features
Among the main sights and characteristics that distinguish Annaberg-Lungötz as a special and alluring destination for visitors are:
- 160 km of slopes, 70 lifts, and a snow park are features of the ski area Dachstein West. Both novices and specialists may enjoy its breathtaking views of the Gosaukamm and the Dachstein mountain.
- The more than 300 kilometers of picturesque paths for walking and riding go through mountains, woods, and alpine meadows. They satisfy all tastes and skill levels and go from simple to difficult. Among the highlights are the via ferrata at Donnerkogel, the Lammertaler Rundwanderweg, and the Salzburger Almenweg.
- The legacy and culture, which capture the depth of the local customs and history. At the Gererhof museum, the Annaberger Heimatmuseum, and the Lungötz Schnapsbrennerei, visitors may discover about the regional traditions, crafts, and food. They may also take in the art and architecture of the memorials, churches, and chapels, including the Marcel Hirscher Denkmal, the Filialkirche Lungötz, and the Pfarrkirche Annaberg.
History of Annaberg-Lungötz
The first inhabitants arrived in the Lammertal valley in the twelfth century, and that is when Annaberg-Lungötz originally emerged. Mainly farmers, woodcutters, and miners, they coexisted peacefully with the mountains and the natural world. They also formed a strong feeling of identity and community that is still present today.
The patron saint of the parish church and miners, Saint Anne, is the source of the name Annaberg. Slavic for “swampy meadow,” “lunga,” is the source of the name Lungötz. Additionally derived from the topography and history of the area are the names of the other communities.
First visitors to the Lammertal valley for health and leisure arrived in Annaberg-Lungötz in the late 19th and early 20th centuries. The countryside, the lake, and the fresh air were appreciated by them as they remained in modest inns and farms. As the first hotels and guesthouses appeared and the first ski lifts and slopes were constructed in the 1950s and 1960s, tourism grew. When the municipality joined the ski area Dachstein West in the 1970s and 1980s, tourism took a different turn and hiking and bicycle routes were established.
Tourism underwent a modernization in the 1990s and 2000s when the municipality made investments in the upkeep and refurbishment of the services, facilities, and infrastructure. The 2010s and 2020s saw tourism innovation as the municipality adopted digital and social media, as well as quality and sustainability programs.
Landmarks and Historical Sites
- The parish church of Annaberg is the Pfarrkirche Annaberg. Baroque in design, it was constructed in 1734 and features exquisite interior paintings, altars, and statues.
- The branch church of Lungötz is called Filialkirche. Its amazing oak ceiling features apostle paintings and was constructed in the Gothic style around 1502.
- The most accomplished ski racer of all time, Marcel Hirscher, is honored by the Marcel Hirscher Denkmal. 2019 saw its debut. Hirscher is seen in his characteristic stance, his skis raised over his head.
Natural Wonders
- The range of mountains known as the Dachstein massif divides Salzburg from Upper Austria. The Northern Limestone Alps’ highest point, it is shaped and looks unique. A well-liked climbing and mountaineering destination, it is also a UNESCO World Heritage Site.
- Within the Dachstein massif is the Gosaukamm mountain ridge. Notable among its sharp peaks and spires are the Gosaukamm, the Donnerkogel, and the Bischofsmütze. Hikers and cyclists frequently frequent it for the expansive vistas of the valley and the lakes.
- The Lammer river created the Lammertal, a valley. Including meadows, woods, and mountains, it is one of the most picturesque and varied valleys in the Salzburg Land area. Naturalists and explorers frequently frequent the area, drawn by the caverns, waterfalls, and vegetation.