Many souvenirs may be purchased from the stores located inside the main town (Sekalla high street) and along the seaside areas. The ancient down town (el Dahar) also has a broad range of bazaars at lower costs than Sekalla.
First and foremost, remember to haggle everywhere except restaurants and drugstores. You should be able to negotiate a discount of up to 75% off the seller’s initial asking price. This may change depending on the goods, so be sure to check a few stores for the most up-to-date rates. There are souvenir shops with fixed prices, mostly in the New Hurghada area. Don’t be satisfied with the fixed price because it’s sometimes more expensive than the other shops. There are famous stores “Cleopatra” where you can find souvenirs, shirts, wood work, silver, and so on. You can find it in the most famous areas in Hurghada city, Mamsha and Sheraton road.
Head down to ‘New Marina’ and Sheraton Road where you can find Adidas, Timberland, Dockers, and Levi’s as well as a traditional bazaar (Souq in Arabic) where the clothes are often fake “not original” and something strange you can notice that any shop can post famous trademark on his banner and sell fake clothes.
Regarding perfume shops, the milligram for 1LE means the best perfume for 25LE because all the perfume are on oil base and it is rare that you can find natural or original perfume be careful when they drag you inside, they will invite you to drink something often tea and if they feel you are rich they will brought Cola, while they are chatting with you and letting you smell some strong perfumes, kindly refuse because if you drink you have to buy from them.